With effect from June 1st 2013, machines produced at Great Plains' Sleaford factory will no longer be painted in Simba gold but will instead all be finished in the green livery of parent company, Great Plains Mfg Inc. Machines produced at Sleaford for export have been supplied in green since Agritechnica in November 2011. From June this year, the changeover to green will extend to the UK market, ensuring worldwide consistency in product branding.
Agritechnica 2011 showcased two great brands, Great Plains Manufacturing and Simba International, and demonstrated how together we're even stronger. Great Plains is the United States' largest privately owned tillage and seeding company while Simba was the UK's leading cultivation equipment manufacturer in 2010.
Key among the international product offering was the Centurion cultivator drill – the first joint project between the European and American engineering teams – which was launched at the UK's Cereals event this summer, and made its European mainland debut at Agritechnica.