SIMA Sets Tone For The Year

Getting down to detail at SIMA
Great Plains’ Thomas Fraeyman (left) gets into detailed discussion with one stand visitor.

Great Plains enjoyed a busy week at the SIMA Show in Paris, where it was exhibiting in its own right for the first time.

The company switched from working through an importer to employing its own staff in France last year, a decision that Simon Revell, European Exports Director, says is paying dividends:

“The show will help us build a strong presence in France. We received lots of interest from potential new dealers and will make new appointments to strengthen our network.

“We also received an excellent level of farmer enquiries for all the machines on show. In the past our sales in France have been dominated by the X-Press, but this year we decided to exhibit a wider range of both British made and American machines.

“In particular there was great interest in the DTX with auto-reset deep working tines, which many farmers tell us is ideally suited to working in the stony areas of the country. We also have interest in the SLD from areas with heavier soils.

“We also have good enquiries for both the Centurion and Spartan drills, and in the Yield-Pro planters, and a lot of demonstrations booked form machines from right across the product range, so we will be busy this year!”

Pierre-Arnaud Noiret, Territory Manager, says the stand made a good impression on farmers and dealers:

“There were 250,000 visitors at the show and we came away with a large number of enquiries from farmers as well as potential new dealers. The fact that we now present the full range of Simba cultivators alongside cultivator/direct drills and seeders makes our offer much more attractive to them”.

In the photo above, Thomas Fraeyman of Great Plains (left) is shown getting down to detail with one Stand visitor.